Union Bargaining from the Streets: Why Coordinated Campaigns are Popular

When union officials and employer representatives reach the same conclusion
over the most effective way to pressure an employer into a collective bargaining
agreement, it is certainly worth noting. Compare then the following comments about
coordinated campaigns from two individuals representing contrary constituencies. Ron
Blackwell, Director of Corporate Affairs at the AFL-CIO, stated that “coordinated
campaigns have emerged as the most potent weapon in a union’s arsenal to solve major
labor disputes.” Similarly, Bradley Cameron, CEO of Situation Management (a
coordinated campaign avoidance consultant) noted that “campaigns work because
employers don’t understand them.”