Labor Leadership Academy | Media Matters | Champaign

Understanding the economy and examining your day-to-day and long-term social conditions and This class will provide interactive instruction on building an effective union media strategy. Topics include building your mes-sage; writing a press release; writing letters to the editor; how to talk to the press; and creative and impactful social media strategies. The emphasis of the course will be developing inclusive media messaging that amplifies union member’s stories and voices.
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